Smart Cost Savings Strategies for Direct Marketers

The biggest factors impacting postal and distribution costs are delivery type, how it is sorted, the way it is transported, and where it is delivered.

Sales Lead Quality Over Quantity for Marketers

How can you improve the quality of your sales leads and increase revenue in 2023? Read on…

5 Marketing Strategies to Recession-Proof Your Business

Here are five strategies that businesses can use now to increase sales during a recession.

Make It Easy with QR Codes

QR codes are making it easier to take action while giving you analytics to measure the number of scans for each code.

Statistical Significance for Marketers

What audience size do you need to get a statistically significant and clear test winner?

Mindset Hack: Eliminating Fear of the Unknown

Mindsets can be hacked, on purpose, to help facilitate growth no matter how great the resistance is to try something new.

Vanity URLs and Their Role in Marketing

When driving eyes from a print piece to somewhere online, a vanity URL CTA will ensure people get there.

WebIDPlus

What Analytics Can’t Do – Our Pixel Can

Infinity Direct can help you understand your website’s visitors at a deeper level and take action.