If you have multiple channels touching your prospect customer along their journey, how do you know which channel had the most influence on the conversion?
Jenny Lassi • January 15, 2020
Although digital marketing spending will continue to grow as we enter the 2020s, direct mail marketing remains an integral component to successful direct marketing campaigns in the next decade.
Trent Weber • January 10, 2020
You’ll never be noticed when you’re doing everything everyone else is doing the same way everyone else is doing it.
Jenny Lassi • December 17, 2019
As you think about how to recognize the business or personal relationships this holiday season or throughout the year, let us share a few categories we consider timeless winners.
Trent Weber • December 12, 2019
There are a few ways to be more strategic and serve ad impressions to a more qualified audience with minimal effort at the height of relevancy.
Jenny Lassi • December 4, 2019
Consider incorporating these three strategies when planning holiday marketing campaigns.
Trent Weber • November 27, 2019
IMPACT ACQUIRES INFINITY DIRECT – Two Twin Cities Direct Marketing Agencies Join Forces
Jenny Lassi • November 19, 2019
Business involves customers, yet customer experience (CX) is a relatively new discussion and discipline.