Gmail ads

Digital Marketing 101: Gmail ads

Our ongoing series of Digital Marketing 101 turns to Gmail ads and how they can deliver a targeted message to your audience.

AdWords

Digital Marketing 101: AdWords

In this post, we look at Google AdWords in a nutshell and key differences between AdWords and programmatic media buying.

Data

Blazing a new path with Infinity Direct’s data team

Larry Sorenson recently joined Infinity Direct as Senior Data Analyst. We are excited to welcome him to the team!

Taprooms

ID Approved: our favorite taprooms and brewpubs

Beer has inspired creative thoughts for centuries. Find out where our team likes to quench their thirst in search of that next big idea.

Programmatic

Digital Marketing 101: programmatic

Learn about the services Infinity Direct offers, starting with programmatic advertising and media buying.

Creative brief

The creative brief: one document to rule them all

For those who may feel overwhelmed or intimidated by the prospect of filling out a creative brief, we’ve provided some general guidelines to help direct your next creative project.

Millennials

Reaching millennials in a digital age: go retro

Looking to reach millennials? Direct mail provides the simple and authentic experience that they seek.

IP targeting

IP targeting helps boost conversion

IP Targeting lets you deploy a digital display ad campaign that reaches internet users connected to specific IP addresses, namely the Wi-Fi internet connection in the home or a business.

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