If you have multiple channels touching your prospect customer along their journey, how do you know which channel had the most influence on the conversion?
Although digital marketing spending will continue to grow as we enter the 2020s, direct mail marketing remains an integral component to successful direct marketing campaigns in the next decade.
The ISPs are trying to keep their customers happy ramping up to the holidays. What is making ISPs tweak their inbox algorithm even more than usual in Q4 2019 are additional political emails adding to the holiday email volumes.
