Appending an email address to your data record opens up more communication channel options with your valued customer.
Jenny Lassi • March 28, 2018
Thinking about a list acquisition email campaign for lead generation to grow your business? Learn the pros, cons, best practices and realistic expectations.
Jenny Lassi • October 19, 2017
Have you always wondered why sending bulk email to multiple recipients from your work Outlook instead of an ESP is a bad idea?
Jenny Lassi • October 5, 2017
Your messaging needs to be on point if you hope to capture your audience with your email promotions. Tips for how to boost your email engagement.
Trent Weber • August 7, 2017
Like other marketing channels, email requires planning and careful execution. Get back to the basics and learn about strategy, frequency and compatibility.
Rob Gaer • May 22, 2017
Not only is email not dead, it’s one of the strongest ROIs out there for marketing channels.
Rob Gaer • September 30, 2015