Thinking about a list acquisition email campaign for lead generation to grow your business? Learn the pros, cons, best practices and realistic expectations.
Without good data, your message or creative will always fall short. Data hygiene is the foundation for successful marketing. For best results, clean and repeat often.
If you don’t give careful thought to the subject lines and preheaders of your marketing emails, your carefully written content may never even be seen. We walk you through some guidelines.
Like other marketing channels, email requires planning and careful execution. Get back to the basics and learn about strategy, frequency and compatibility.