Marketing teams are facing multiple challenges in 2018. Will they rely on the traditional excuses or find new ways to grow the business.
Bart Foreman • December 31, 2017
Brands are directly impacted by how customers do business with them. The reason all customers are not the same is because each one is on a personal journey with every brand. Where the customer is on the journey determines how we stay connect.
Bart Foreman • December 21, 2017
Doug McMillon, Walmart CEO, gets it, and if his team follows his lead and executes his vision, Walmart may prove to all of us that Amazon can be beaten at its own game.
Bart Foreman • December 10, 2017